RESEARCH DESIGN

A comprehensive approach to mixed method research design, across traditional, online, qual, quant and modelling based techniques

Bringing the experience and skills required to understand the core strategy at hand, and link the optimal research design to deliver on business requirements. Ensuring actionable and relevant consumer insights and recommendations, working with clients to implement and embed these into the business

CONSUMER STRATEGY

Using cultural insights paired with primary data to inform implementation of organisational strategies across a range of company needs

Delivering relevant insights and advice in multiple strategic opportunity areas including brand positioning, opportunity identification, new concept development and customer experience

STAKEHOLDER ENGAGEMENT

Providing expert guidance to various stakeholders, ensuring actionable and digestable insights

Our services are customised to meet the specific needs of each client. Working collaboratively throughout the entire process to understand individual and team level stakeholder needs. Including operational team members to executive level and C-suite decision makers

TEAM DEVELOPMENT

Developing team member capabilities through transferring skills and capabilities

Identifying skill gaps within team through observation and immersion. Using on-the-job training and formalised up-skilling to rapidly develop capability in the area of consumer and behavioural based strategy